Additional Sales Opportunities for a Large Manufacturer

Manufacturing

The details

Client:

Large Manufacturer

Objective:

To identify additional sales opportunities using existing customer data

Timeframe:

30 days

The challenge

The manufacturer was unable to identify additional sales opportunities within their vast customer base. They believed they were missing out on additional revenue as a result, however they were unable to tell which customers in their base would be likely to buy additional products from them.

Additional Sales Opportunities for a Large Manufacturer

The solution

Utilising our Impact program we were able to take their existing customer sales data to identify customers who would also have a high likelihood of buying some of their other products.

The outcome

Through scoring their clients we were able to identify an additional $3m in potential sales.

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